SUR

Grey Sheep

Location

london / United Kingdom

Graduation year

2003

Laura Figueras is creative director and co-founder of Sur.
After a spell as head of design at Women's Secret in Spain, Laura launched her own label, Bambi-by-Laura in 2004. The debut collection sold out in its entirity to HP France, and was distributed throughout Japan as well as being stocked at key boutiques such as Dernier Cri, Pineal Eye, Pixie Market & Eva (NY).

In 2006 Laura represented Spain as part of the Absolut Label Fashion Collection. Among other collaborations, she was invited to collaborate with, among others, Red Bull (designing Formula 1 outfits) Coca Cola (designing limited edition cans - over 20million were produced) & J&B Whisky (event outfits). In 2009 Laura was invited by surfbrand Roxy to create and promote a co-branded line specially for them. The same year, her diffusion label, Bambi Mint was invited to sell at TopShop's flagship store.

In 2010 Laura took from designing before launching 'body basics' brand, 'Bodyline' in 2010, which was immediately picked up by boutiques such as Browns, Start, and Galleries Lafayettes in Paris.

In 2012 she launched her new label, Sur, a contemporary luxury womenswear label described as the first fast fashion luxury brand.

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