JOYA MA

Grey Sheep

joyamaofficial

Location

new york / united states

University

new york university/ parsons school of design

Graduation year

2022

Main Manufacturing Countries

united states

china

Contact

Joya Ma fashions are designed for strong, independent women who have a powerful sense of self-expression. Blending luxury with surrealist art, her garments embrace female empowerment through unlikely combinations of classic influence and exposed silhouettes with dynamic curves and sharp edges. Empowering women to express themselves boldly and fearlessly. Her brand embraces rebellious ambition and desire – because she feels like these are qualities that we should all celebrate and encourage in one another. These pieces are both an investment in style as well as an ode to being your boldest self. Invest in a style that screams “Here I am”, because looking your best should never mean diminishing yourself.

Filled with saturated colors, rich textures and influences from her cultural background these luxurious pieces make clients feel beautiful and unique. Joya Ma fashions reflect bold feminine ideals through a fresh yet elegant aesthetic, creating beautiful pieces that embody Joya’s philosophy - inviting you to take the spotlight back that you deserve with a sense of humor and irony in fashion as a form of expression. Be playful, be reckless - just be yourself.

The Joya Ma Client is the embodiment of modern femininity: fueled by her passion for luxury, philanthropy and surrealist art, she brings a youthful spirit to life that exudes ageless beauty. Her journey of independence and power through fashion, evokes the confidence to take on any event: from extravagant parties to corporate meet-ups to red carpet events; her presence will always make an impression. She lives life with purpose and sophistication. A role model for any woman striving to find her true identity through fashion, art and introspection. Confident in her own skin she looks forward to embracing new trends while staying true to herself. Joya's universe is bursting with vibrant art and culture, spanning an array of eye-catching creations including jewelry, illustrations and 3D sculptures. By inspiring bold fashion statements through her collections, Joya colors the world with a spectrum of daring concepts!

Latest Collection

Les fleurs du reve

Inspired by the ethereal beauty and timeless allure of flowers, "Les Fleurs du Rêve" captures the essence of femininity, strength, and grace. This collection is a testament to the notion that empowering women extends beyond the realm of fierce and unapproachable appearances. The power of women lies within their core, radiating strength and resilience while embracing their softness and femininity.

Every garment within "Les Fleurs du Rêve" is meticulously crafted to embody the soft and romantic yet confident spirit of women. The collection showcases a harmonious blend of beading, embroidery, pearls, and crystals, meticulously hand-sewn to create breathtaking designs that evoke a sense of awe and wonder. These intricate details mirror the delicate petals of flowers, glistening like dewdrops in the early morning sun.

By exploring the softer side of empowerment, JOYA MA challenges conventional notions and celebrates the multifaceted nature of women. The collection emanates an aura of elegance and sophistication, allowing powerwomen to embrace their femininity without diminishing their strength. Each ensemble serves as a reminder that power comes in various forms and that women can exude confidence, emotions, and perseverance while embracing their softer, more delicate aspects.

"Les Fleurs du Rêve" is a tribute to the remarkable journey of women, capturing their elegance and their pursuit of beauty. It symbolizes a celebration of their femininity and confidence. Through this collection, JOYA MA aims to inspire women to embrace their true selves, and not to be defined by anyone else. Only you can define yourself.