JAQ joaillerie

The designer, Anaïs Bouilly, is holder of two jewelry degrees. She began as a jeweler manufacturer in a traditional shop and confirmed her experience in an high jewelry workshop. She chose to create JAQ Joaillerie to offer an alternative to the existing luxury market and believe that a more responsible consumption is possible.

She deeply respect the nature she evolves in and couldn’t close her eyes and ignore the ecological disaster caused by gold extraction and treatment. Offering ourselves precious things by way of destroying the most precious we have doesn't make any sense to her.
That's why, by using ethical gold, she chose to act different. JAQ is engaged and wants to question the real meaning of « precious ». A jewel aims to be very personal and intimate, we wear it hypersensitive, so it has to be in agreement with our values. JAQ is attached at the fact that the manufacturing process has an environmental and human impact the most respectful possible, for every creation of the brand.