HARDNESS
Grey Sheep
Location
paris / france
University
École supérieure des arts et techniques de la mode [ Esmod ]
Graduation year
2019
HARDNESS is a young brand created by Damien Gonçalves for his graduation diploma for the ESMOD Paris school in luxury specialization.
Trangression, sexualization, authority and anonymity are the very essence of my aesthetics. When the codes intertwine and give Away to fantasies, Searching without limits for pleasure, assume the «sin» and make it our second skin, Dominant, authoritarian woman, sexualized. A conceptual and personal universe to exploit new horizons to aestheticize censorship. A censorship of traditions, of unspeakable things in order to transgress oneself in order to affiliate and assume our own wills, desires and an unlimited search for pleasure. A kind of uncontrolled abandonment, an idea of personal censorship as well as aestheticism.