Yosef's debut Menswear Collection is inspired by “Rockabilly “.
This popular style from the late 1950's and the unique music that is identified with it, especially the hit song "Blue Suede Shoes" by Carl Perkins built the atmosphere that surrounds the creation of the designs. This music's characteristics, the beat of the double bass, drums and the electric guitar were all sewn together to create Yosef's high-end casual men’s collection.