For AW14, Emmie McCourts collection still features Coats and jackets as the main focal point, however, the addition this season of jersey and leather skirts, serves to evolve the labels story further. Tailoring is, as before, the key focus of the collection, with continual and fluid architectural line still being prominent. The art deco artist Aleksandra Ekster was a main influence, with her use of multiple strong lines and shape, alongside a confident use of colour.