Serenata Serano

Renouncing the conventional laws of tailoring and redefining the rules of design by inventing new ways of creation.
Minimising details and volumes and reducing feminine or masculine characteristics by focusing on mere genderless aesthetics.
Studying thoroughly each textile behaviour and calculating precisely every single line by focusing on accurate forms and shapes.
Every project is sui-generis against consumerism of seasonal trends and opposed to runways spectacle.
Assembled piece-by-piece from high quality Japanese fabrics that stand against environmental pollution and animal cruelty, 100% plant originated.
Each garment becomes unique as it is crafted and cut individually by hand.