Grace huam is born in Peru, currently living in the Netherlands. She worked for different global companies in Marketing and Advertising. And freelance as Fashion Sourcing Agent. Entrepreneur Grace, founded Graciela Huam as artistic director, bringing together European design, sophistication and sustainable lifestyle combined with the traditional techniques of knitwear in Peru.
she launches her WOMEN-SWEAR brand built for the next ethically aware generation.
She wants to wear a strong, independent and infectiously charming women. the goal is being non conventional if not; exciting, sparkling on the border of risk, creating a style that catches the eye and reveals a restless soul.
GRACIELA HUAM’s concept collections are born in the Netherlands and they are designed and manufactured
in Peru. Its design is characterized by the unique combination of superb quality, innovative craftsmanship, sustainable lifestyle and traditional techniques handmade of knitwear in Peru, using only the most exclusive raw materials include Peruvian Alpaca, baby Alpaca, and the sought-after Pima Cotton. the results are versatile collections of knitwear, high end craftsmanship pieces in a contemporary and ready-to-wear style.
Graciela Huam is committed to partnering with local entrepreneur artisans and small business. Currently, working in partnership
with manufacturers in Puno, Cusco and Lima. Its values are founded on respect for nature, universal human rights and economic justice: “We follow the principals of commitment, responsible and sustainable production, using traditional methods in order to achieve quality that is superior to industrially made products. We believe in social respect, education and sustainability for the PeruviaN communities”.
Every piece of their collections is created with their own patterns and inspired by trends, but the goal is that piece becomes in a classic and seasonless design and their customers can wear them always, from one generation to another.