Grey Sheep



los angeles / united states



Graduation year


VICTORIA RAINER is an upscale streetwear designer brand founded by Victoria Rainer and based in Los Angeles, California.
Inspired by abstract art, modern lifestyle, 80s graphic designs, the collections feature a perfect balance of elegance, comfort, functionality, and street - influenced style.

Victoria was born in Russia. In extremely difficult times, soon after the Soviet Union dissolution, in her early 20s, she launched and successfully managed her own street wear designer brand “FORMALAB” from 2002-2012. It was a stimulating and fulfilling professional experience in the spheres of design and manufacture, leadership and worldwide business relationships.

In 2015 Victoria moved to Los Angeles, where she started a new business as a freelance designer and patternmaker in her downtown LA studio, providing developing services to many emerging designers and established fashion brands.

Brand VICTORIA RAINER is a product of Victoria’s artistic vision of contemporary fashion. Created by woman, owned by woman.
VICTORIA RAINER brand is also committed to ethical and sustainable practices. We believe in producing only quality, functional pieces in small batches. Every piece is uniquely designed, developed and produced at the Victoria Rainer Studio in L.A. We also prioritize using local recycled fabrics, to reduce energy and give back to our community.

Latest Collection