SØ

Grey Sheep

instagram.com/s0_shirt

Location

moscow

University

moscow state textile university after a.n. kosygin

Graduation year

2011

Contact

SØ is russian fashion brand designed for women who choose minimalistic, practical and comfortable clothes. To create our products we find inspiration in avant-garde culture, art and architecture. The shirt is the main pattern of each collection. Our brand's principal assortment is based on the shirt-dresses of different length.
We use natural materials: cotton and wool. The project SØ was founded in 2014

Latest Collection

SØ_SPRING_SUMMER_2017

Bauhaus graphics and color palette of abstract art artist Carmen Herrera were an inspiration for spring - summer collection 2017.

Taking DNA SØ - the ideal women's shirt - as the collection base the Russian brand remained true to it self in the spring - summer collection of 2017.

Posters of the Bouhaus school were claimed as the main sources of inspiration for the new collection, they are reflected in deceptively simple silhouettes and strict geometry of colorblock made in an active color palette.

Saturated bright colors (electric, fuchsia, cobalt blue, yellow in the style of pop art) refer to the works of Cuban artist Carmen Herrera, the recognized star of geometric abstraction.

The collection consists of dress-shirts, culottes and raincoat- like kimono.