Grey Sheep


amsterdam / The Netherlands


Academy of Fashion & Design Düsseldorf

Franziska Simon was born and raised in Cologne, Germany. Starting her fashion design studies at the AMD Akademie Mode & Design in 2013, she moved to Düsseldorf and graduated in 2017 with distinction and a favorable response to her graduate collection 'encounter - identity between cultures'. The collection was awarded to showcase in the annual graduate show 'schau' EXIT.17 and was exhibited in the gallery of PLATFORM FASHION 2017, as well as showcased in the Lexus 3D x PLATFORM FASHION Show 2018. After working for the London/New York/Düsseldorf based design labels Galvan and Tatjana Anika for several month, she moved to Amsterdam to start working for IVH Iris van Herpen as an atelier intern. Since the completion of a following showroom assistant internship for a luxury fashion brand she has concentrated her current work focus on her own label and accompanying projects. She is eager to continue broadening her design experience in other fashion companies as well as to continue her studies on a higher education level with an MA in fashion.

The design language of the label 'simon' is focused on the combination of both menswear and womenswear in one collection, taking inspiration from the bodies of both genders and translating it into innovative avant-garde designs and elegantly deconstructed garments. The designers main source of inspiration is the human body and the human in its entirety, which is strongly connected to the current zeitgeist. Her collections show an ahead-oriented style which is reflected in the modern materials, processing techniques and monochrome digital prints of bold-minimalistic silhouettes.

Latest Collection