loop is a contemporary pashmina brand that’s born out of love for all things nice. loop attempts to introduce to you what we call the ‘everyday pashmina’, shawls that are intended to be occasion neutral yet designed for everyday luxury.
The first collection features three distinct design stories - geometric, mesh and structure. Complementing the designed collection is a line of high quality plain pashminas.
All loop shawls are hand woven with love using 100% top quality pashmina wool and dyed with organic dyes.