IZMAYLOVA
Grey Sheep

Location
london / United Kingdom
University
central st martins
Graduation year
2009
It is not about old versus new, but the old becoming new. Reconnecting with fashion’s past, we began our exploration of modern day craftsmanship in 2009, developing a new formula for garment making that combines modern day efficiency matched with tradition. Since its inception, our creative direction expresses a contemporary and clean aesthetic inspired by a rich visual imagery taken from the geographic regions of France and Russia; citing Art Deco and Russian Avant-Garde movement as primarily influences.