Hellavagirl
Black Sheep
Location
london / United Kingdom
University
london college of fashion
Graduation year
2005
"The no “Fucks” giving designer that is breaking the mold in fashion, introduces us to a snippet of menswear, genderless fashion and tulip dress the graces the catwalk as each model owns each look. Not only does Helen Woollams, the brainchild behind the brand Hellavagirl creates stunning Couture pieces, but also wearable pieces bringing in an attitude of rock, sex and awesomeness. This designer is well becoming known for her work, and with each season she grows but keeps her statement style of her handcrafted designs, full of sparkle from the sequins, huge shoulder pads, and oversized capes.
Inspired by a love of flesh, fetish and guilty pleasures, genderless extravagance it’s clear to see why her following has grown into a cult.-Rion Magazine 2017