giovanna quaratino

Grey Sheep


Potenza / italy


iuav - university of venice - fashion design

Before being a Brand, Giovanna Quaratino is meant to be a mind with a soul able to create, to craft guided by the instinct and the passion.
The design project philosophy takes inspiration by simple observation, or autobiographical insights coming from an ancient family tradition, started with a tiny fabrics’ boutique in a delicate town settled in Basilicata, in the south of Italy. The boutique used to purchase only a small amount of the needed fabrics, making the creation of its clothes limited and exclusive.
Giovanna Quaratino will carry on this excellence and high-class tradition. The keystone is preserving the experimental attitude, which bounds the tradition and the modernity, that can suite a timeless woman as well a timeless man, both self-confident, who pay attention to details, to colours and comfort.

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