Condé Nast Center of Fashion & Design, Shanghai
Powered by Condé Nast and its world-leading multimedia brands, the Shanghai-based Center is the premier lifelong and executive fashion education provider in China. The Center’s mission is to identify, cultivate, and inspire current and future talents for the fashion, media and design industry. It carries on Condé Nast’s core value of authority, credibility and quality, and pushes new frontiers in innovation and insight. Leveraging Condé Nast’s unparalleled industry resources, the Center offers a unique and active learning experience closely aligned to real-world practices. An array of professional full-time and part-time courses are offered in the fields of fashion, media, digital, design, luxury and business.
Courses are tailored for individuals ranging from fresh university graduates, industry professionals, to senior executives from China and overseas. Supported by a world-class faculty of expert industry practitioners and academics, the Center equips participants with the knowledge, skills, mindset and network crucial to flourishing in the industry, and actively connects participants with job opportunities in Condé Nast and its industry partners.
Facilities & Spaces
The 1550-square-meter Center is equipped with cutting-edge digital and educational facilities. The Center will create an innovative, state-of-the-art learning environment and will also include an expansive multifunctional space that will become a unique location for the Center and its partners to host fashion shows, conferences, exhibitions and VIP events.
E-commerce for Fashion and Luxury: Its aim is to give you the elements to deploy and maintain an e-commerce operation for a fashion, luxury or lifestyle brand.
Fashion Buying and Merchandising: This course provides an introductory overview of fashion buying and merchandising.
Fashion Marketing & Branding: The aim of the program is to give you the essential skills to use the different tools in the marketing mix that allow a fashion or luxury brand to engage and build a relationship with its consumer.
Fashion Media and Digital Communication: Giving you a practical overview of digital communication in the fashion and lifestyle industries.
Fashion Photography: This program develops a creative approach to responding to clients, editorial and advertising briefs while encouraging individual style. Working with stylists and models you will gain competencies in practical, technological and experimental digital fashion photography and related post-production image making.
Fashion Styling: A balanced program of lectures, hands-on styling exercises, critiques and self-directed and team projects, will deepen your understanding of the competitive global fashion media including the Chinese and Asian markets. Units cover key aspects of fashion.
Protégé Program: Fashion Design Incubator: Our premier yearlong program for identifying and cultivating China’s top emerging fashion designers.
styling for men’s and women’s clothing, accessories, beauty and celebrity appearances in –print and digital fashion media.
Life in Shanghai
Huaihai Road Aera: The Center is located on Middle Huaihai Road in the bustling downtown and former French Concession. Just like Fifth Avenue in New York, Regent Street in London or Avenue des Champs-Elysees in Paris, Middle Huaihai Road is a leading fashion and luxury retail destination that gathers Maison Hermes, Tiffany & Co, Cartier, Apple and Lane Crawford among others. A leading entertainment and F&B quarter, Xintiandi, is only two blocks away.
Shanghai - The Heart of Asia's Economy: As the financial and fashion center of China and increasingly for the entire Asia Pacific, Shanghai has developed rapidly over the past three decades into one of the most exciting cities in the world with its own unique glamour, combing authentic eastern culture and exotic European flair. The city has become home to a few hundred thousands of foreigners, and attracts millions of visitors from overseas yearly.
Shanghai took Asia’s fashion crown in the Top Global Fashion Capitals rankings 2013, and also attracted top 50 global luxury brands to set up China head offices in this dynamic city. While providing emerging young Asian designers a platform to showcase their latest original designs, Shanghai Fashion Week is also attracting design talent from all over the world.
Condé Nast International
Condé Nast is a global media company producing the highest quality magazines, websites and digital content. Reaching more than 263 million consumers in 29 markets, the company’s portfolio includes many of the world’s most respected and influential media properties including Vogue, Vanity Fair, Glamour, Brides, Self, GQ, Condé Nast Traveller/Traveler, Allure, Architectural Digest, Wired, W and Style among others.
In addition to publishing 143 magazines and over 100 websites, the company operates a restaurant division and several ventures in education. Condé Nast Entertainment develops film, television and premium video programming.