The Secret Society Of Ex Mermaids

new york
new york
united states
University / School:
parsons school of design (new york)
Production Location:
united states
Contact Designer

Collection – Buck Up, Buttercup: A Valentine

Presented days before Valentine's Day February 2018, the message was a tough love call to stop focusing on the endless ways to be offended, and move towards a unified future. The show flyer read:
"Times like these, indeed. When taking the most offense to the most things is applauded as a sign of superior humanity, we are in need of a reminder to reach past self-righteousness and draw upon true strength of character. An environment of glass sensibilities will silence art. Ex Mermaid Fall 2018 is inspired by the toughness required to dream the yet undreamed future. It will not be realized by snowflakes. Expect rock star tailoring mixed with steel magnolia florals and a nod to the frontier spirit."

Designed by Francki Michels
Captured by Kevin Mock Photography

Show production by Fashion Gallery New York Fashion Week
Hair by Ted Gibson and the Ted Gibson Artistic Team
Makeup by MustaeV USA

Fashion Assistants: Megan O'Cain and Shanice Brown

Fashion Films

An Ex Mermaid is a human girl who was once a mermaid. There is beauty in awkwardness. There is allure to things that don’t quite belong in their world. Inspired by those girls who appear to be existing in a foreign element, Francki Michels designs The Secret Society of Ex Mermaids in New York City. She launched the brand in September 2013 with a single t-shirt design. It was a statement of belonging for those rare and magical creatures who were outsiders to the human world. The Secret Society of Ex Mermaids presented it’s first runway show during NY Fashion Week September 2015. Ex Mermaid continues to show collections during New York Fashion week pointing to the creative heart of the brand. Francki earned a Women’s Wear design degree from Parsons School of Design in NYC. She went on to study at Central Saint Martins in London and has working experience with Michael Kors, Rebecca Taylor, Lela Rose, and Isaac Mizrahi, among others. The Secret Society of Ex Mermaids reflects her fascination with pop culture, illustration, art and her curiosity for the bizarre corners of the human world.