Sonja Marunic

University / School:
belgrade university, faculty of Fine arts
Production Location:
Contact Designer

Collection – Z O V // Primal Call // 2018.

Primal Call 2018

Primal is defined as original, primary, essential. Primal refers to our human nature, to our primal earliest instincts and the naked basic essence which comes from the inside of each one of us as an individual. Sonja Marunic's collection Z O V // Primal Call //” 2018 CALLS upon us inviting us to wake up and return to the primal inside us where all our fears, strength, energy, agression and sexual instincts are hidden... where our true nature lies.
A s was the case with her previous work, Sonja Marunic designed this collection following clearly defined forms and constructive patterns. Apart from leather, which has become the inevitable component of her collections, the author used different quality fabrics which make her designs even more specific and truly exciting. An innovative element present throughout the collection is a bright-coloured leather streak which makes the entire collection an ineseparable whole. The finishing touch is achieved with expressively hand-painted items as a recognisable artistic expression of the author.
Sonja Marunic is a Belgrade based painter and fashion designer. She was born in Belgrade,Serbia in 1981. Sonja got her master degree as a painting major in 2008 at the Faculty of Fine Arts, University of Arts (Belgrade). ’’Nikita Denmark’’ is Sonja’s first collection and represents the meeting point of her artistic background and her sense for fashion. She was guided by the idea of colluding two different segments of visual expression, making her art wearable. Her interest is in solid construction, clear cuts, and juxtaposing the qualities of the sensual and delicate fabrics versus firm and constructive ones. Every choice of textile is carefully made. Giving the great importance to the craftsmanship and uniqueness of each piece, she is treating every segment of her clothing as a work of art. Her clothes are made for contemporary women who are not afraid of being different and noticed, women who are at the same time elegant and avantgarde, appreciating the creative process behind the product.