Mimine Ag from her real name Yasmine Agbantou is a Beninese- French fashion and print designer born in Paris and raised in Benin. Mimine is the nickname her mother gave her from the day she was born and Ag are the two first letters of her surname.
She graduated from Ravensbourne University in London with a fashion and print design BA for womenswear in june 2015.
The aesthetic of the brand is based on the attention for details such as cut outs,color blocking as well as the use of abstract prints and the promise of exquisite haute couture techniques to always provide perfectly tailored pieces. The collections are mainly tributes to women empowerment. The Mimine Ag woman is cheeky but lovable; she does not try to fit in the society she lives in. She makes her own statement through the way she dresses and behaves. She is not afraid and likes to draw attention through her clothes and her personality.
Mimine Ag has gained experience over the years by working for brand such as RALPH & RUSSO(HAUTE COUTURE HOUSE),PETER PILOTTO, TOPSHOP, TATANAKA and PHINEY PET.