Heirs

Lauren Cooke, is a young designer and creator who is passionate about seeking out unconventional forms and finding extraordinary beauty that can embellish the everyday. She founded HEIRS in 2016 and in a short time has been internationally recognised. From her Viennese studio she explores new materials, innovations and cutting-edge production methods, yet keeps her designs married with handcraft to create unique, high-quality, hybrid pieces. Working with local artisans and goldsmiths in Vienna, Austria, her goal is to produce a socially regenerative brand that has one foot preserving the past and the other redefining the future.

'I don’t believe that jewelry has to be expensive and rare in order to be considered precious and although I offer fine jewlery pieces within my collections, it was intentional that I tried to find ways to create a quality product that was still affordable, sustainably and ethically sourced. That’s why I feature Moissanite stones in the new collection. They costs less than diamonds but their properties far surpass them and they are grown in a lab, not mined, so I can feel secure with my sourcing. Plus, they were originally created through a meteorite explosion and discovered by a french scientist, so obviously I fell in love with them immediately.'