Good&Co

Grey Sheep

Website

wearegoodandco.com

Location

sydney

Graduation year

2004

Top Physical Stockists

MORRISON Stores Australia / TOMORROWLAND Stores Japan / WORLD stores New Zealand / COLETTE Paris / ACO stores Australia

Top Online Stockists

Urban Outfitters USA - www.urbanoutfitters.com / Morrison - www.morrisonshop.com / Seletti - www.selettiboutique.co / Becker Minty - www.beckerminty.com / World - www.worldbrand.co.nz

Good&Co aims to intelligently amalgamate fashion and art. Each piece turns its wearer into a walking artwork - though only those in the know will be aware of the detail.

Feminine and functional but never fussy, the GOOD&CO aesthetic appeals to those who like their luxury to come with a playful twist. Each item functions simultaneously as a timeless, classic investment piece and also as an inherently modern accessory. Destined to be enjoyed and loved by generations of women, each GOOD&CO piece is unique.

New Zealand designer Lillie Toogood is the brains behind the brand - her love of photography, travel, textiles and design collide serendipitously in GOOD&CO. Having worked for labels including Karen Walker, Trelise Cooper and Camilla + Marc, Sydney-based Lillie started GOOD&CO in 2011.

Lillie's background in graphic design is evident in her eye for colour and form - each GOOD&CO piece is based on a photograph she's taken in her travels, from the gangs of bikes lining the streets of European cities, to a moment of market life in a seaside town of Vietnam. Shapes, patterns and colours that are captured to create beautiful textiles, and take the wearer across boarders to be apart of the moment.

Latest Collection