AM GOLHAR was launched early 2010. It is a new and innovative Menswear brand. The brand is for the man who enjoys comfort, but is yet stylish and sophisticated showing the unique textures within Knit and quality wear fabrics. AM GOLHAR is a Ready-to-Wear (RTW) brand with casual/contemporary apparel & accessories for Men. The brand focuses on Knitwear, using inspiration from traditional knitwear to create something new, but never loosing the touch of the traditional knitted textures. AM GOLHAR is about, using high quality yarns and fabrics to create high quality ready to wear garments.