LAKE FOR SOVA JEWELRY COLLECTION campaign

LAKE FOR SOVA JEWELRY COLLECTION campaign

Brand LAKE and jewelry house SOVA for season «spring-summer 2015» created a capsule jewelry collection.

Jewelry collection is about youth, carefree and fearlessness afore new beginnings.
Inspiration comes from wind, which like sculptor of nature, for centuries builds, creates and modifies and forms. According Olesya Kononov designer LAKE, the inspiration comes from the first children's signatures of her six year old son David: sticks, circles - simple "forms", which will inevitably lead to a complex meaning.