aniimiism

Grey Sheep

Location

vancouver / canada

University

helen lefeaux school of fashion design

aniimiism is a contemporary brand grounded in craft, function and intrigue. The goal is to create an outfit that possesses these components and then push craft, function and intrigue into its evolution. We feel it can push a woman to get more out of her day. As a brand, we feel grounding in these three concepts creates an exciting, innovative foothold in the industry.
Craft: The path to newness is grounded in the past craft traditions. Craft is fearless of the future.
Function: Easy to wear and outfit, suitable comfort for the occasion, her day/her needs.
Intrigue: An outfit that inspires excitement to help her live a more exciting life.

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