Andrea Billard | Haute Lingerie is an independent luxury lingerie brand based in England. Launched in 2009 by Creative Director Andrea Billard, it has attracted extensive media interest in the UK, US, Middle East, South America and Europe. The fit and style of the AB-HL collections are designed to compliment your wardrobe and lifestyle, and to enhance your feeling of confidence and glamour. The brand is designed, sourced and made in England, mixing strong femininity with subtle sexuality, appealing to those with a love of luxury and innovative designs.
Andrea Billard is part of a new wave of British design talent. Her mission is to create beautiful, modern lingerie which has a sensual feel and brings out the beauty and power in every woman. In a short period of time, Andrea has built a reputation of exceptional quality, strong design signature and is passionate about promoting UK skills and craftsmanship. As Creative Director and owner of the company, she oversees all aspects of the business and as well as being a very hands-on designer and continues to steer the company forward to find new and exciting ways to develop the brand both nationally and internationally.
“80% of my collections are sold to women. It’s never been about selling lingerie for the benefit and pleasure of men. It’s a brand created by a woman for other women and it’s the woman’s pleasure that is paramount. “ – Andrea Billard