Ana Krgovic (1994) graduated from University of Zagreb Faculty of Textile Technology, fashion design department. She was one of the 12 finalists at the international competition for young designers "Lodz Young fashion 2019" among 400 applicants. Nurturing a contemporary approach to design, the designer explores the connection between color psychology and semiotics, resulting in a strong visualization of identity. In her work, she deals with the problematization of social, psychological and cultural phenomena. She has participated in several exhibitions and fashion shows in Zagreb and is the winner of the BigSEE Fashion Design Award, Ljubljana for 2020.