THE IDEA FOR PARK ORIGINATES IN PASSION FOR CONTEMPORARY DESIGN WITH ALL ITS INFLUENCES FROM FASHION, INDUSTRIAL DESIGN, STREETWEAR, VINTAGE AS WELL AS PRINTED MEDIA AND NOT TO FORGET ART ITSELF. PARK IS A SPACE WHERE THE BOUNDARIES BETWEEN DIFFERENT DESIGN AREAS START TO BLEND AND THEREFORE MAKE ROOM TO REINVENT THEMSELVES. THIS INTERACTION AND THE EMPHASIS ON PRESENTATION CREATES INTERSECTIONS AND CONNECTIONS WHICH PRODUCE A HARMONIOUS OVERALL PICTURE. THE COMMONNESS OF THE OFFERED PRODUCTS IS NOT DEMONSTRATED THROUGH THEIE MATERIALISTIC VALUE BUT THROUGH THEIR CLAIM ON DESIGN AND ASTHETIC ASPECTS. PARKS RELAXED ATMOSPHERE IS THE IDEAL BASIS FOR A CLIMATE, WHERE NOT ONLY EXPERIENCED DESIGNCONSUMERS BUT ALSO THE NEW GENERATION OF DESIGN INTERESTED CUSTOMERS FEEL COMFORTABLE.