MOIMOI

PETTERI is a collection created from reindeer leather from Lapland. Inspired by the simplicity of the scandinavian functional architecture and combine with the mediterranean light used in the colors. Reindeer leather is unique for its softeness and durability. A luxury from Lapland.

About the Designer

MOIMOI's picture

MOIMOI is based in HELSINKI, Finland. Her collections are produced in Finland.

The mix of Scandinavian and Mediterranean style. MOIMOI is an sustainable accessories brand based in Helsinki. Colorful Spanish roots and clean finnish lines, inspired by warm and sunny summers. MOIMOI products are funtional, simple, colorful and locally produced. Our main material is ecological vegetal tanned leather from Lapland.
First steps of MOIMOI were made in Barcelona by Raquel Alonso as her Postgraduate final project in 2008. Kalle Järveläinen joined the team in 2010 and MOIMOI brand was launched in Helsinki, Finland. We made a perfect team and since that MOIMOI grew to be a well recognized brand in Helsinki and the rest of Europe.