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THE SPRING SUMMER 2011 COLLECTION IS INSPIRED BY CONSTRUCTIVIST-MINIMALIST SCULPTURES HIDDEN IN A PARK OF ADÉL KOVÁCS'S HOMETOWN. EXTENDED FLAT SURFACES, THE RELATIONSHIP BETWEEN SHAPE AND VOLUME, INTERACTION OF STEEL AND CONCRETE ARE THE IDEAS BEHIND THE SILHOUETTES OF THE GARMENTS. THE CONCEPT IS REDUCTION, EMPHASISING THE SIPLICITY AND SMOOTHNESS OF TEXTILE BY REMOVING DECORATION. USING ATTRIBUTES OF THE MATERIAL LIKE FLEXIBILITY AND FOLDABILITY, THE DETAILS ARE CREATED WITH CARE. JUST AS NATURE REVIVIES THE STATUES, THE GEOMETRICAL SHAPES OF THE GARMENTS ARE BROUGHT TO LIFE BY THE HUMAN BODY, UNFOLDING OUR PERSONALITY.
About the Designer
love is based in Budapest, Hungary. She studied at LCF / Moholy-Nagy University of Art and Design. Her collections are produced in Hungary.
L O V E C A R P E T is free-art project that was conceived in adel kovacs’s mind. the name comes from a plastic garment label fastenings that create bizarre texture inspired by the hairy human body. the project seeks to merge phony and high quality thus revolting against the fashion’s snobbish and fancy impulses.
adel designs her clothes thinking about the potentiality of disharmony: the dissonance of form and material helps her to undo the cliché imagination of fashion as a matter of luxury. she is seeking to make use of innovative surfaces and material qualities. in her choice of colours and shapes she tries to be logical and subtle. for her, fashion is a complex calculated thing: one has to take it apart in order to incorporate individual styles without being snobbish. a woman for whom adel designs her clothes believes in her natural beauty and takes herself with a sense of humor.
adel has received her education at Moholy-Nagy University of Art and Design, department of knitting, in Budapest and the College of Fashion in London.
available at K E P P showroom.