NOTJUSTALABEL.COM /
EVAEVANOVICH
DESCRIPTION:
This ‘noir’ collection sees a shift in attitude with dramatic bias cuts and structured garments resulting in a silhouette of unexpected shapes with a tactile and sensual quality. A redefinition of tailoring where fragments of memories mix and match to create new structures. Echoes of modern architecture and typical tailoring elements are reworked with modern twists, shapes are adapted to more recent tailoring techniques to produce luxury worthy of the old couture tradition. Focusing on shape and multi-textural designs with feature zips and asymmetrical cuts, this collection offers a dramatic take on womenswear with the occasional historic influence. Winter capes are hooded, biker jackets appear to have medieval hip ‘paniers’ and ambassador-esque side sashes fixed with crystal adornments – all counter balanced with contemporary zip detailing.
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ABOUT ME
The extravagance is a matter of choice but the quality is a matter of pursuit. Eva Evanovich brand is part of Amaka group:
Amaka is a multi brand showroom, home to independent and boutique designers.
We specialise in ethical contemporary RTW. Our team consists of a group of designers, who employ all their innovative ideas and creativity to bring out explorative approach in design techniques. Obsessive about textures and finish our aim is to create contemporary solution in tailoring that exudes curiosity and sophistication for Femme Fatale of today.
Despite the size of other superbrands, our team is confident to inspire for its devotion in originality and unique style, at a time when the unique fashion borderlines becoming another superfluous item on the marketplace we bring the art of making clothes back to the craftsmanship.
Considering the current economic turbulence we had to re-evaluate our expansion plans to the retail sector. We are still determined to bring to life a way of style & living concept, complete with furniture, accessories range & boutique hotels in the best locations all over the world and help true innovators bring their ideas to life.
Part of our mission is to be an advocate for the greater understanding in who pays the cost of cheap clothing. We only produce with approved manufacturers.
In our store, we use eco friendly lighting system and make sure that the plastic and other waist is being recycled with certified companies.