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For this collection, two of our Grand Parents’ astonishing statements captured our attention; tales of life as a prisoner of war on the Island of Haruku,and stories of living under Nazi rule in Vienna. Two completely different narratives, but both stories that inspire, stories that astonish, stories that show at the end how it is possible to add colour to your life, even when everything is grey. This is how, for Ellie Ford Autumn Winter 2014, poignant experiences of coming through the Second World War inspired the collection, as a way to honour those characters and to symbolize the triumph and happiness of building life and hope back up after the war.
About the Designer
ELLIE is based in London, United Kingdom. Her collections are produced in United Kingdom.
Founded on the principles of emotion, balance and risk, two strong designers with different points of view collide to create exquisite precision tailoring and easy-to-wear silhouettes. ELLIE FORD symbolizes a confident, daring attitude to represent women who forge their own path. Her cool, refined edge vision is unrivalled, where a vibrant equilibrium between concepts is an strong argument within every collection.
Daring in terms of subject, daring in terms of theme. It’s all about following your own instinct; swimming against the current, taking risks. When today’s fashion industry insists on over the top, yelling and extravagant design, ELLIE FORD dares the wave and believes in an aesthetic that can be classic without being boring, where you can expect reflective, deliberate silhouettes combined with a balanced jet eclectic array of colour-clash and hammered fabrics.
ELLIE FORD doesn’t follow, ELLIE FORD explores, ELLIE FORD argues, experiments, takes risks combined, is smart, is daring.