LUISE AND FRANCK

...contemplating the spectacle of life

In 2005, when they met on the benches of a Parisian fashion school, Luise & Franck already imagined the concept of their own clothing line for men. Two years later, they created the label Luise&Franck and in 2007 launched their first collection in Paris. This Franco-(East)German duo, mainly inspired by expressionist art, psychedelic folk music and postmodern architecture live in a poetic and melancholic universe. Their collection transports us into the heart of a rebellious elegance, an aesthetic insurrection halfway between minimalism and expressiveness. Luise&Franck's Leitmotiv: To reconcile sartorial “allure” and urban nonchalance in their quest for a masculine ideal between structure and fluidity. Their clothes are the reflection of a contemporary evolution of the very definition of masculinity in which emotion and fragility finally arise...

Nothing inspires us like...
Contemplating the spectacle of life taking place in front of us within less than an instant.

“Hope
There's someone who'll take care of me, when I die, will I go. Hope there's someone who'll set my heart free, nice to hold when I'm tired, Oh, I'm scared of the middle place, between light and nowhere, I don't want to be the one, left in there, left in there...” (Anthony & The Johnsons – Hope there's Someone)

Cultural influences...
Should we have any?

We got where we are...
Because of each other...

Fashion can sometimes...
Be amazing, impossible, cruel, unique, boring, spectacular, different, conceptual, annoying, crazy, curious, wild, mysterious, stupid, odd, mushy, innocent, tough, delightful, arrogant, clumsy, cheerful, foolish, creepy, gorgeous, evanescent, intense, bitter, charming, tasteless, ... but always useless.

Creativity comes from...
Anywhere out of the world.

The earliest memory...
Is the resonance of a poem of Charles Baudelaire learned in childhood... “Enfin mon âme fait explosion et sagement elle me crie: n'importe où, n'importe où ! Pourvu que ce soit hors du Monde !”*...
*”Anywhere out of the world!”...

We wouldn't pay for...
Money.

Incompetence...
Is both unacceptable (Franck) and human (Luise) and vice-versa.

Pain comes from...
The unbearable gap between dreams and reality that we have to face in life. Creation can have them unify.

Money makes...
It easier to bring creation to life, even if we would prefer to think that art has nothing to do with money.

If I could...
Is probably a bad way to start a sentence because it immediately implies a limitation in what one can do...and we love to imagine that we do not have any (until the banker calls us).

Our biggest regret...
Is not to have enough time in 24 hours... since we spend half of it sleeping!

Paris...
Is where we live, New York is where we would like to live, London is where we might live and Milan is where we won't live.

Did you know...
That gamma rays have an influence on the growth of man-in-the-moon marigolds?

LUISE AND FRANCK ON NJAL