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Nataraja means The Lord of Dance in Sanskrit. It is a depiction of the Hindu god Shiva as the cosmic dancer, who performs his divine dance to destroy a weary universe and make preparations for god Brahma to start the process of creation. The touch of „The Lord of Dance“ has enlightened the spirit of the fantasy-fuelled futuristic accessories, giving them vibrating forms and unexpected shapes. After traveling through Asia, Riina found herself loaded with inspiration from different corners of the continent. India left her mesmerized with numerous faces and hands of the Hinduism gods, and stunned by bright metallic colours and unexpected shapes. Other experiences included the amazing long necks of the North Thai Karen tribes-people and partly hidden faces of Muslim women, next to Chinese tourists, who wore medical masks at sightseeing. Adding to the Asian experiences a touch of burlesque and borrowing some style tips from the Wonder Woman the collection, „Nataraja“ was born. The result encompasses saree´s evolution into a latex corset and the mutation of a princess dress into a leather armour suit. The collection incorporates bags with faces and gloves with so many fingers that it is hard to count them all. The colours are dazzlingly shiny and the forms most outrageous. The collection “Nataraja” was presented during Tallinn Fashion Week, Nov 2010 and during London Fashion Week, Feb 2011.
About the Designer
Riina is based in London, United Kingdom. She studied at Estonian Academy of Arts. Her collections are produced in Estonia.
Debuted during London Fashion Week in Feb 2011, Õun Design by Riina Õun is a fantasy-driven brand offering the most outrageous, yet wearable leather accessories.
Õun Design was founded in 2003 by Estonian-born footwear and accessories designer Riina Õun, during her studies. Earning a prize at „Lapiz de Oro“ shoe design competition in Spain already at the beginning of her carreer in 2004, Riina Õun has been on her trail to success ever since.
Now London-based designer acquired her skills from the best masters of Estonia, Czech Republic and UK. After gaining BA in Leather art and design at Estonian Academy of Arts, Riina travelled half of the planet in search of inspiration and exciting cooperations with international artists.
In 2008 Riina Õun collaborated as an independent designer with London brand Victim Fashion St., designing a collection of leather gloves to match the dresses, presented at Vauxhall Fashion Scout during London Fashion Week S/S 2009.
2010 saw Õun Design gloves being sold as far as Melbourne, Australia.
Riina Õun debuted on the catwalk with the show of the latest collection „Nataraja“ in Nov 2010 at Tallinn Fashion Week, Estonia and in Feb 2011 during London Fashion Week, „Wearable Art“.
Õun Design accessories are always either playfully experimental or femininely stylish, never failing to surprise.